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  • MARKEN INTERNATIONAL GROßBRITANNIEN

    Prima - It’s so you!

    Prima Cover

    Contact

    Lena Kölle

    Client Service Manager

    Arabellastraße 23

    Deutschland

    Contact

    Michael Neuwirth

    Client Service Manager International Media

    Arabellastraße 23

    Deutschland

    Contact

    Silke Noak

    Head of International Sales

    Arabellastraße 23

    Deutschland

    Prima is the ultimate affordable lifestyle brand for today’s busy, savvy women. Bright, enthusiastic and fun, the Prima reader is looking for a unique mix of fashion and beauty inspiration, smart advice, great cookery, crafts and entertainment ideas - and she finds it in Prima. Everything is brought to her in Prima’s signature accessible, snappy, upbeat style. In three words, the Prima brand is fabulous, affordable and fun.

    Key data

    Frequency of publication monthly
    Segment Women
    Base price (1/1 4c page) 17,031 GBP
    Copies sold 238,753
    Total reach 397,000

    Why Prima?

  • The fourth biggest-selling women’s monthly lifestyle magazine
  • Over 200,000 ABC readers
  • A perfect audience for visual and direct response advertisers
  • Advertiser-led niche content for 50+ women
  • Sources: ABC Jul-Dec 17 | Publisher Statement